Off-Page SEO Factors
Posted on | August 22, 2010 | Comments Off
Although it is important to have well-optimized landing pages, you will find that on-page SEO is rarely going to be enough to get the results that you want from your search engine optimization efforts. The reality is that most of your competition has already optimized their landing pages and they are now going through the off-page SEO process.
Having in mind that most of the common SEO factors are onpage factors, one might wonder what is left for the offpage category. It is true that offpage SEO factors are not as numerous as onpage SEO factors but one very important key to top search engine placement belongs to the group of offpage SEO – backlinks.
Backlinks are very, very important for search engine optimization for Google and the other search engines. Quality backlinks are hard to find, especially dofollow links but if a webmaster manages to get many backlinks from reputable sites within the same niche and these backlinks have the adequate keywords for anchor text, then this guarantees top SEO placement.
Backlinks might be the most important offpage factor but they are not the only one. Some other factors in this group include site age and the availability (or lack) of a site map.
Read more at Suite101: Onpage SEO and Offpage SEO: Top Search Engine Placement Is Not Only about Keyword Optimization http://seo-tools.suite101.com/article.cfm/onpage-seo-and-offpage-seo#ixzz0xPKuwDVB